Your FASHION FUTURE begins here!
Hey Reader!
Welcome to Business of African Fashion!
My name is Victory and I am so excited that you have opted to hear from us.
I started this platform with the goal to create a community for African Fashion entrepreneurs.
When I started my fashion business in 2020, I realized I had a lot to learn about the industry but felt ill-equipped with the knowledge and access to resources to bridge the gap in my learning.
I truly believe that African fashion entrepreneurs have the potential to dominate the fashion industry and I am passionate about seeing that become a reality.
I'd like to personally extend to you an invitation to JOIN THE FREE COMMUNITY.
According to Inc. Magazine, one of the most important tools an entrepreneur can have is community.
As the saying goes, "If you want to go fast, go alone. If you want to go far, go with others"
So, Reader will you go FAR or go FAST?
Come see us in the community!
PS: it's free :)
Talk soon,
Victory
Hi, I’m a creator
Hi Reader, It's time for our grand finale in the Pricing Mastery Series! We've covered a lot of ground and we hope you feel more confident about pricing for your business! To recap, the steps are as follows: Understand Your Costs: Calculate material, labor, and overhead costs for each fashion piece. Determine Your Pricing Strategy: Decide whether you'll position your brand as luxury, premium, or affordable. Market Research: Analyze your target audience and competitors. Set Wholesale and...
Hello Reader, As we near the conclusion of our Pricing Series, it's time to focus on market research and pricing strategies to ensure you hit the bullseye with your fashion piece prices. For your Market research to be effective, you need to: Understand your target audience, competitors, and the overall industry. Analyze how brands similar to yours price their fashion pieces. Are they positioned as luxury, premium, or budget-friendly? Examine their pricing structures, such as whether they use...
Hello Reader, Our Pricing Series is making steady progress, and we're now approaching the critical phase of factoring in labor and overhead costs. What are Labor Costs? Labor costs are the wages or salaries you pay to those involved in the production process, from seamstresses to designers to social media managers. Overhead costs, on the other hand, include rent, utilities (electricity), internet/data fees, insurance, and other indirect expenses that keep your fashion business running. And if...